Every parent wants their daughter to have fun in the sun whether at the pool, beach, or during a swim camp. But what many don’t realize is how strong Indian summers and sun reflections off water can damage delicate skin.
You know the one. That high-fashion swimsuit you bought for Bali, the Maldives, or your Goa girls’ trip. You wore it, loved it, packed it carefully
Let me paint you a picture. You buy a swimsuit that looks uh-mazing on Instagram. Shiny, colourful, flirty. You wear it once, maybe twice.
It’s a strange kind of contradiction, isn’t it? We live in a world where the body positivity movement is louder than ever, where curves are celebrated and inclusivity is supposedly mainstream.
The Indian swimwear evolution, shaped by tradition, rebellion, and bold beauty! Before the bikini, before Bollywood beach scenes, and long before high-performance swimsuits, India’s relationship with swimwear looked very different, and far less defined.
